Even the most curmudgeonly among us can welcome and enjoy the thoughtfulness of a happy birthday message. Why? A quick Google search tells me: Remembering someone’s birthday makes them feel recognized, seen and valued. Receiving birthday wishes reinforces social bonds and a sense of belonging whether it’s from family, friends or colleagues. Birthdays often trigger …Read More
When it comes to ensuring a nonprofit’s sustainability, striking the right balance between funding short-term needs and long-term viability hinges on combining annual giving, major giving and planned giving fundraising into a cohesive strategy. Annual giving provides a steady stream of immediate income, yet its reliance on recurring gifts can present challenges in meeting more …Read More