Gratitude has always been said to be good for the soul. A recent NPR report on a study of health benefits of gratitude suggests that it’s good for the heart too.
Every day, charitable organizations express gratitude for their donors. One of the most important things fundraisers do is thanking those supporters. Over the years, we’ve published stories in Give & Take on the importance of gift acknowledgement and tips for thanking your donors. Here is a short list.
The Importance of Saying Thank You
Boost Relationships and Funding with Thanks
Dos and Don’ts of Thanking Donors
Taking a look at your donor acknowledgement practices is worth doing from time to time. And this season is a time to consider those things for which we, as individuals and organizations, are grateful.
Happy Thanksgiving!
Donors won’t give again if the “thank you” never arrives, is sent out long after the gift was made, is impersonal, or their name is spelled wrong.