Sharpe Gift Planning Newsletters
Even in the age of digital marketing, printed publications are still the most effective way to reach those donors who can and will make planned gifts.
Sharpe’s fully customized newsletters are branded specifically for your organization, featuring graphic elements proven to appeal to older readers. Content, written by our technical editors, is carefully chosen with your input. Your consultant and editor will work together to create a newsletter that includes a balanced blend of gift planning educational topics, information about your mission and donor stories you provide. Or we will interview your donors and write their stories for an additional fee.
As part of your newsletter mailing, we also recommend including a response device offering your donors the opportunity to request more information and to indicate whether they are considering including or have included your organization in their estate plans.
Your Sharpe consultant will recommend the most appropriate follow-up materials from our library of booklets and brochures for donors who request more information. Browse our titles here.
For those who have a Sharpe Gift Planning Website, we can convert your printed newsletter into an easy-to-read-and-navigate eNewsletter for an added fee.
For pricing, contact us online, call 800.342.2375 or e-mail info@sharpegroup.org
Don’t know who to mail to?
Make sure your newsletters are reaching the right donors who are likely to make a planned gift. Learn more about how a Donor Data Enhancement can help you target your audience more effectively and make the most of your budget dollars.
Additional Information
Download “Four Essential Ingredients of a Newsletter.”