Preparing To Spring Forward | Sharpe Group
Posted March 10th, 2023

Preparing To Spring Forward

Sunday, March 12, is the day we once again “Spring Forward” and must get used to waking up an hour earlier. Even though many agree this practice of adjusting the time schedule is outdated—even antiquated—we have yet to banish it altogether. For strategic-minded leaders, this biannual event is a good reminder to schedule some time to work “on” their business and not just “in” their organization. What is the difference?

Working “in” your organization is what we are most familiar with, i.e., purposefully making the business run: creating and delivering a product or service and then providing management and administration. It’s the “what” and “how” of our work. All too often, however, the day-to-day pattern of addressing the urgent things that pop up can come at the expense of the more important tasks that get relegated to the back burner.

Working “on” your organization involves seeking and implementing strategies that impact the health and overall success of your organization: valuable innovation, tactical planning, resource allocation, business scaling, R&D and system analytics, to name a few. This is the “why” and the “how can we improve” of our work. Are we successful, and how can we make it better?

Now is the time to develop the discipline to schedule time on your calendar to work “on” your organization. Take advantage of this opportunity to review and update your programs and processes, to evaluate their effectiveness and ensure the long-term success of your team and mission.

Some ideal questions to ask yourself and your team should include:

  • Is our donor data healthy and current?
  • Do our teams have the training they need to identify and close gifts?
  • Are we effectively communicating with our constituency?
  • How compellingly are we telling our story?
  • Is our current marketing strategy working?
  • What about our digital strategy? Is it effective? What are our open rates?
  • Are we receiving our share of planned and major gifts?

Let a Sharpe consultant create an ARC of Engagement to assist you and your team with successful wholistic strategies for working “on” your business to optimize your results for 2023. ■


Eric Eilertsen
Sharpe Group President & CEO


Print Friendly, PDF & Email

The publisher of Sharpe Insights is not engaged in rendering legal or tax advisory service. For advice and assistance in specific cases, the services of your own counsel should be obtained. Articles in Sharpe Insights may generally be reprinted for distribution to board members and staff of nonprofit institutions and other non-donor groups. Proper credit must be given. Call for details.

Sharpe Insights

Site Search

Sharpe Insights Archives

2024 Issues 2023 Issues 2022 Issues 2021 Issues 2020 Issues 2019 Issues 2018 Issues 2017 Issues 2016 Issues 2015 Issues 2014 Issues 2013 Issues 2012 Issues 2011 Issues 2010 Issues 2009 Issues 2008 Issues 2007 Issues 2006 Issues 2005 Issues 2004 Issues 2003 Issues 2002 Issues 2001 Issues 2000 Issues 1999 Issues 1998 Issues 1997 Issues