Origin Story The original use of the term “blended gifts” can be found in a presentation Robert Sharpe Jr. made at the Partners in Philanthropic Giving national conference in Anaheim in 1995. As the focal point of the presentation entitled “How Will the Baby Boomers Boom?”, he noted that the first baby boomers were approaching …Read More

As reported in Giving USA, the Fundraising Effectiveness Project and other studies, total charitable giving in America was down in 2022. The most recent Fundraising Effectiveness Project report for the first quarter of 2023 indicates that many of the conditions impacting charitable giving last year continued into 2023. As fundraisers, this news is probably not …Read More

In a perfect world, every piece of snail mail and email you send would be going to your most committed and receptive prospects. While this may seem impossible to achieve, there are some tried-and-true steps you can take to ensure you are making the most of every marketing dollar.   Step 1: Know Your Donors. …Read More

A few weeks ago, I had a very interesting interaction outside of work that reinforces Sharpe Group’s philosophy of the importance of relationship building with long-term donors. After learning how we work closely with nonprofit organizations, my new acquaintance explained that she recently had an unpleasant experience with one of her favorite charities. She was …Read More