June 2007 | Sharpe Group

Sharpe Insights Articles

Sharpe Insights Newsletter header image

Archive for June, 2007

Designing for Seniors

Posted June 1st, 2007

Designing printed pieces for seniors requires special thought and consideration. The subject matter makes little difference—the basic rules and techniques remain the same. Design printed materials to be easily read by anyone, then review them through the eyes of your primary prospect: a senior over age 70. Keep in mind that the average age, for …Read More

KETRA Gifts Beyond Expectations of Most

Posted June 1st, 2007

Recent press reports indicate that Americans generously responded to incentives under the Katrina Emergency Tax Relief Act of 2005 (KETRA) at levels far greater than expected. See the New York Times, April 21, 2007, and the Chronicle of Philanthropy, May 3, 2007. In short, the KETRA legislation lifted the 50% of adjusted gross income (AGI) …Read More

In the Market for Gifts?

Posted June 1st, 2007

This spring the stock market sprang to record-high levels. As a result, those involved in planned and major gift development may discover that gifts of appreciated securities are not just a year-end giving phenomenon. A number of Sharpe clients have reported increased levels of stock gifts earlier in the year than normal. While the February …Read More

Sharpe Insights

Site Search

Sharpe Insights Archives

2024 Issues 2023 Issues 2022 Issues 2021 Issues 2020 Issues 2019 Issues 2018 Issues 2017 Issues 2016 Issues 2015 Issues 2014 Issues 2013 Issues 2012 Issues 2011 Issues 2010 Issues 2009 Issues 2008 Issues 2007 Issues 2006 Issues 2005 Issues 2004 Issues 2003 Issues 2002 Issues 2001 Issues 2000 Issues 1999 Issues 1998 Issues 1997 Issues